The role of a cultural analysis in a global business strategy of South African companies

The role of a cultural analysis in a global business strategy of South African companies

Thesis (MBA)--Stellenbosch University, 2003. === ENGLISH ABSTRACT: This study explores the role of the cultural analysis component in an international strategy of South African companies. It highlights general and country-specific cultural trends that emerged from the research. It also provides a...

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Bibliographic Details
Main Author: Watkins, Eserick Tanchwel
Other Authors: De Blois, L.
Format: Others
Language:en_ZA
Published: Stellenbosch : Stellenbosch University 2012
Subjects:
Business enterprises > South Africa
International business enterprises > South Africa
Corporate culture > South Africa
Dissertations > Business management
Theses > Business management
Online Access:http://hdl.handle.net/10019.1/53677

Internet

http://hdl.handle.net/10019.1/53677

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