Die lewenstyltipering van 'n impulsiewe studente-aankoper

Die lewenstyltipering van 'n impulsiewe studente-aankoper

Thesis (MComm)--University of Stellenbosch, 2007. === ENGLISH ABSTRACT: Lifestyles offer a comprehensive view of behaviour and the motives that underlie many of the purchases made by consumers. Impulsive buying behaviour is a complex phenomenon, and it has not yet been actively researched within a...

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Bibliographic Details
Main Author: Roux, L.
Other Authors: Dannhauser, Z.
Format: Others
Language:af
Published: Stellenbosch : Stellenbosch University 2012
Subjects:
Consumer behavior > South Africa
Students as consumers > South Africa
Impulse buying > South Africa
Consumers > Psychology
Lifestyles > South Africa
Theses > Industrial psychology
Dissertations > Industrial psychology
Online Access:http://hdl.handle.net/10019.1/21754

Internet

http://hdl.handle.net/10019.1/21754

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