A study of the factors influencing the success of internet marketing in small South African tourism businesses

The tourism sector has been identified as an industry that has the potential to make a substantial contribution to job creation, economic growth, and redressing past imbalances in South Africa as it has been recognised as an underexploited sector with considerable potential for growth. The majority...

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Bibliographic Details
Main Author: Elliott, Roger Michael
Format: Others
Language:English
Published: Rhodes University 2005
Subjects:
Online Access:http://hdl.handle.net/10962/d1016252