Factors influencing customer retention in the financial planning industry

As financial planners operate in a competitive business environment, it is important to identify how financial planners can apply relevant industry aspects to positively influence their customer satisfaction and customer retention levels. Although models of customer satisfaction and subsequently cus...

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Bibliographic Details
Main Author: Dippenaar, Hendrik
Format: Others
Language:English
Published: Nelson Mandela Metropolitan University 2013
Subjects:
Online Access:http://hdl.handle.net/10948/d1020809