An assessment of factors affecting distribution models: an FMCG perspective
The Fast Moving Consumer Goods (FMCG) industry in South Africa is now more than ever, facing a new era with strong competition and a need for innovative and sustainable distribution strategies to remain competitive in the market. Organisations are continuously searching for ways to increase their co...
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Format: | Others |
Language: | English |
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Nelson Mandela Metropolitan University
2013
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Online Access: | http://hdl.handle.net/10948/d1021024 |