Customer service as a strategic tool amongst independent retail food chains in KwaZulu-Natal
Submitted in fulfillment of the requirements for the Degree of Doctor of Philosophy: Management Sciences (Marketing), Durban University of Technology, Durban, South Africa, 2017. === This study aimed at determining and evaluating customer service in independently owned retail food chains within the...
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| Format: | Others |
| Language: | en |
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2017
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| Online Access: | http://hdl.handle.net/10321/2611 |