Exploration of repurchase intention after joining a loyalty program.
Cheng Yuet Yee. === Thesis (M.Phil.)--Chinese University of Hong Kong, 2005. === Includes bibliographical references (leaves 41-44). === Abstracts in English and Chinese. === ABSTRACT (ENGLISH) --- p.i === ABSTRACT (CHINESE) --- p.ii === ACKNOWLEDGEMENT --- p.iii === TABLE OF CONTENTS --- p.iv =...
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| Format: | Others |
| Language: | English Chinese |
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2005
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| Online Access: | http://library.cuhk.edu.hk/record=b5892647 http://repository.lib.cuhk.edu.hk/en/item/cuhk-325415 |