CRM for banking industry in China.
by Chan King-Yan, Chu Kin-Yan Jeannie, Hsu Mei-Ying. === Thesis (M.B.A.)--Chinese University of Hong Kong, 2003. === Includes bibliographical references (leaf 64). === ABSTRACT --- p.ii === TABLE OF CONTENTS --- p.iv === LIST OF TABLES --- p.vi === Chapter === Chapter I. --- Project Overview ---...
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| Format: | Others |
| Language: | English |
| Published: |
2003
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| Online Access: | http://library.cuhk.edu.hk/record=b5891391 http://repository.lib.cuhk.edu.hk/en/item/cuhk-324125 |