Customer satisfaction of interactive TV services in Hong Kong.

Customer satisfaction of interactive TV services in Hong Kong.

by Ng Yuen Yee Eva = 伍婉儀. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1999. === Includes bibliographical references (leaves 80-81). === by Ng Yuen Yee Eva = Wu Wanyi. === ABSTRACT --- p.ii === TABLE OF CONTENTS --- p.iv === LIST OF ILLUSTRATIONS --- p.vi === LIST OF TABLES --- p.vii ==...

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Bibliographic Details
Other Authors: Ng, Yuen Yee Eva.
Format: Others
Language:English
Published: 1999
Subjects:
Interactive television > Marketing
Interactive television > China > Hong Kong > Marketing
Consumer satisfaction
Consumer satisfaction > China > Hong Kong > Case studies
Online Access:http://library.cuhk.edu.hk/record=b5890559
http://repository.lib.cuhk.edu.hk/en/item/cuhk-323311

Internet

http://library.cuhk.edu.hk/record=b5890559
http://repository.lib.cuhk.edu.hk/en/item/cuhk-323311

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