Effectiveness of internet advertising.
by Lui Sai Lung, Yau Wai Yip. === Thesis (M.B.A.)--Chinese University of Hong Kong, 2000. === Includes bibliographical references (leaves 76-77). === Questionnaire in Chinese. === ABSTRACT --- p.ii === TABLE OF CONTENTS --- p.iii === LIST OF TABLES --- p.vi === Chapter === Chapter I --- INTRODUCT...
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Format: | Others |
Language: | English |
Published: |
2000
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Online Access: | http://library.cuhk.edu.hk/record=b5890164 http://repository.lib.cuhk.edu.hk/en/item/cuhk-322920 |