Brand switching behavior in the beer market.
by Lim Tun-Hung & Lo Wai Man. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1987. === Bibliography: leaves 56-58.
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| Format: | Others |
| Language: | English |
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Chinese University of Hong Kong
1987
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| Online Access: | http://library.cuhk.edu.hk/record=b5885747 http://repository.lib.cuhk.edu.hk/en/item/cuhk-320034 |