An instance of the trade between the United States and Latin America applied to the playground industry

This project presents the marketing strategy that should be developed in order to be successful in the Latin American market. Therefore, it is necessary to analyze the market's opportunities and threats linked to the customers/consumers expectations by using the SWOT (strengths, weaknesses, opp...

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Bibliographic Details
Main Author: Labre, Nathalie Sandra
Format: Others
Published: CSUSB ScholarWorks 2001
Subjects:
Online Access:https://scholarworks.lib.csusb.edu/etd-project/1960
https://scholarworks.lib.csusb.edu/cgi/viewcontent.cgi?article=2960&context=etd-project