Influencing ethical fashion consumer behaviour : a study of UK high street retailers
This thesis explores the process of ethical fashion purchasing through a qualitative research approach, to find insights to improve the provision and purchasing of socially responsible fashion on the UK high street. This was achieved through the investigation of both the consumers that purchase wome...
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Northumbria University
2015
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.703172 |