Rebuilding customer trust in the British retail banking industry following the recent financial crisis

The main objective of this study was to evaluate the ramifications of the recent financial crisis on the retail banking providers’ cognitive and affective trust dimensions. In addition, the study aimed to consider the impact of different functional quality measures, e.g., complaint handling, custome...

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Bibliographic Details
Main Author: Ahmed, Shakeel
Published: University of Liverpool 2015
Subjects:
658
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.677512