Rebuilding customer trust in the British retail banking industry following the recent financial crisis
The main objective of this study was to evaluate the ramifications of the recent financial crisis on the retail banking providers’ cognitive and affective trust dimensions. In addition, the study aimed to consider the impact of different functional quality measures, e.g., complaint handling, custome...
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University of Liverpool
2015
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Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.677512 |