The longevity of behaviour change : a case study of the London 2012 Olympic and Paralympic Games

Travel behaviour change is traditionally regarded as being difficult to achieve, with strategies and initiatives often generating only slow and incremental shifts in behaviour amongst the population. There is an emerging discussion in the literature that more radical approaches to travel behaviour c...

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Bibliographic Details
Main Author: Parkes, Stephen David
Other Authors: Marsden, Greg ; Jopson, Ann
Published: University of Leeds 2014
Subjects:
388
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.651224