The geographies and audiences of place marketing: Trieste's bid for the 2008 world expo
This thesis examines the geographies, temporalities and audiences of place marketing through a study of Trieste's (Italy) bid for the 2008 World Expo. In exploring the production and circulation of place-marketing images in various contexts, I discuss how different geographies and temporalities...
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Open University
2008
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.489902 |