Quality assessment of e-commerce websites using Bayesian belief networks
This thesis raises the issue of quality in E-commerce websites and addresses methodologies and approaches to standardize their assessment. The thesis blends the knowledge of academic research with the opinions and insights from experts and practitioners in the field to provide a comprehensive view o...
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Loughborough University
2007
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Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.487691 |