Identifying and modelling psychological predictors of intention to consume functional foods

What people eat influences their susceptibility to disease, yet many consumers within the Western World are consuming inappropriate diets. One approach to facilitating the consumption of a healthy diet has been the development of so-called "Functional Foods" (foods that provide a health be...

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Bibliographic Details
Main Author: Wilkinson, Susan B. T.
Published: University of East Anglia 2004
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.426339