Developing a Decision-Making Framework for Market Entry in the Sheet Metal Construction Industry
abstract: Entering a new market in the construction industry is a complex task. Although many contractors have experienced the benefits of expanding their market offerings, many more have had unsuccessful experiences causing hardship for the entire organization. Standardized decision-making proces...
Other Authors: | |
---|---|
Format: | Doctoral Thesis |
Language: | English |
Published: |
2016
|
Subjects: | |
Online Access: | http://hdl.handle.net/2286/R.I.38641 |