Information Diffusion and Influence Propagation on Social Networks with Marketing Applications
Web and mobile technologies have had such profound impact that we have witnessed significant evolutionary changes in our social, economic and cultural activities. In recent years, online social networking sites such as Twitter, Facebook, Google+, and LinkedIn have gained immense popularity. Such soc...
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Language: | en_US |
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The University of Arizona.
2013
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Online Access: | http://hdl.handle.net/10150/306134 |