The Economics of Informationin the New Economy: A Study of DVD Rental Demand and the Value of the Netflix DVD Ratings System

Consumers have long relied on ratings measures to help them make choices among goods of heterogeneous quality. With the growth of the New Economy over the last 10 years, it is becoming increasingly possible to aggregate information and create ratings for many industries. My research focuses on the e...

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Bibliographic Details
Main Author: Maryanchyk, Ivan
Other Authors: Gowrisankaran, Gautam
Language:EN
Published: The University of Arizona. 2009
Subjects:
Online Access:http://hdl.handle.net/10150/193977