BETTER SALES CALLS USING A DECISION SUPPORT SYSTEM.
The primary focus of the research is the application of computer technology to the field sales function. A review of the literature, a survey of an industry and a study of a geographic market indicate the general lack of direct computer support currently available to the field salesman. At the same...
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| Language: | en |
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The University of Arizona.
1982
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| Online Access: | http://hdl.handle.net/10150/185326 |