Singapore airlines: a study in exemplary crisis communication

On October 31, 2000, Singapore Airlines’ Flight SQ0006 crashed into construction equipment 11 seconds after take off and exploded into three pieces. The flight was bound for Los Angeles from Taipei’s Chiang Kai-Shek Airport. There were 159 passengers and 20 crew members on board the flight. The acci...

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Bibliographic Details
Main Author: Tan, Ee Ling J.
Other Authors: Dooley, Patricia L.
Format: Others
Language:en_US
Published: 2006
Subjects:
Online Access:http://hdl.handle.net/10057/339