A multimethod experimental investigation of the effect of market price knowledge on acceptable price range
This dissertation reports a multimethod investigation of the relationship between market price knowledge and the width of the acceptable price range. Psychophysics and Social judgment theory are discussed as supporting the existence of acceptable price thresholds (limits) and acceptable price range....
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Format: | Others |
Language: | en_US |
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Virginia Polytechnic Institute and State University
2017
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Online Access: | http://hdl.handle.net/10919/77813 |