Timing of Strategy Choice: An Exploration of Industry Cycle, Strategy Choice, and Performance

This study focuses on cyclical behavior in the restaurant industry, types of strategy choices made by the casual dining industry, and the use of the industry cycle to make a timing decision of strategy choice. The main idea of this study is that the phases of the industry cycle differently support a...

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Bibliographic Details
Main Author: Chung, Yea Sun
Other Authors: Hospitality and Tourism Management
Format: Others
Published: Virginia Tech 2014
Subjects:
Online Access:http://hdl.handle.net/10919/38824
http://scholar.lib.vt.edu/theses/available/etd-07212011-232428/