Customer Engagement and Value Co-Creation for Hospitality Open Innovation
While innovation has been a critical tool for the success of hospitality businesses, there has been little research concerning how hospitality service innovation is created. Focusing on knowledge development for service innovation, this dissertation examines hospitality open innovation processes by...
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| Format: | Others |
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Virginia Tech
2021
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| Online Access: | http://hdl.handle.net/10919/105132 |