“Lighting up screens around the world” : Sony’s local language production strategy meets contemporary Brazilian and Spanish cinema
The local language production strategy (LLP) emerged in the early 1990s and developed into a key practice for major media corporations operating in Latin America, Europe, and Asia. This dissertation analyzes where Sony’s international production strategies intersect transformations in the Brazilian...
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Format: | Others |
Language: | English |
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2011
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Online Access: | http://hdl.handle.net/2152/ETD-UT-2011-08-3904 |