Non-profit organizations and mobile phone marketing

Non-profit organizations and mobile phone marketing

This report discusses how non-profit organizations can utilize mobile phone technology to reach supporters and inspire them to both act and give. The significance of this report and topic lies in the opportunity for non-profit organizations to understand how people are interacting with messages on t...

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Bibliographic Details
Main Author: Cruz, Samantha Maria
Format: Others
Language:English
Published: 2011
Subjects:
Non-profit organizations
Mobile phones
Cell phones
Cellular devices
Personal computing devices
Non-profits
Marketing
Mobile advertising
Social media
Charitable giving
Charitable campaigns
Online Access:http://hdl.handle.net/2152/ETD-UT-2011-05-3508

Internet

http://hdl.handle.net/2152/ETD-UT-2011-05-3508

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