The power of consumer-to-consumer community (network) on the Internet: consumer decision-making, product sales, and product diffusion

The power of consumer-to-consumer community (network) on the Internet: consumer decision-making, product sales, and product diffusion

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Bibliographic Details
Main Author: Duan, Wenjing
Format: Others
Language:English
Published: 2008
Subjects:
Consumers
Communication in consumer education
Consumers > Attitudes
Disclosure of information
Teleshopping
Internet research
Online Access:http://hdl.handle.net/2152/2725

Internet

http://hdl.handle.net/2152/2725

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