A Comparison of the Impact of Two Different Levels of Item Response Effort Upon the Return Rate of Mailed Questionnaires

Mail questionnaires are a popular and valuable method of data collection. Nonresponse bias is, however, a potentially serious threat to their validity. The best way to combat this threat is to obtain the highest possible return rate. To this end, many factors that are believed to influence return ra...

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Bibliographic Details
Main Author: Rodgers, Philip L.
Format: Others
Published: DigitalCommons@USU 1997
Subjects:
Online Access:https://digitalcommons.usu.edu/etd/6114
https://digitalcommons.usu.edu/cgi/viewcontent.cgi?article=7182&context=etd