Public Perceptions of Organizational Culture and Organization-Public Relationships
Almost 30 years ago, public relations scholars began to process the idea that the concept of culture was important to public relations practices. In particular, scholars questioned what influence culture might have on the communication process and relationship building between organizations and thei...
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| Format: | Others |
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Scholar Commons
2011
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| Online Access: | http://scholarcommons.usf.edu/etd/3105 http://scholarcommons.usf.edu/cgi/viewcontent.cgi?article=4300&context=etd |