Kampen om kommunikationen : En kvalitativ studie av Försvarsmaktens kommunikation och uppdrag

During the last decade, the Swedish Armed Forces have been struggling to achieve recruitment goals and to retain military personnel. To attract more people to join the agency, and to increase the knowledge about the agency’s role and function in society, the Swedish Armed Forces continuously run cam...

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Bibliographic Details
Main Authors: Woodcock, Anna, Salemyr, Elin
Format: Others
Language:Swedish
Published: Uppsala universitet, Medier och kommunikation 2021
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-434366