The bubble funnel : A visualisation concept designed to increase understanding of user funnels
To understand user acquisition is of major importance for digital service providers. Drawing on a case study at Hedvig AB, this thesis presents how a user funnel can be visualised in, to my knowledge, a novel way to increase the understanding of the inflow of users. The design is human-centred and r...
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Avdelningen för visuell information och interaktion
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-386594 |