“What is Fun for You, is What’s Important to Us!” : Image Work and Positional Games in Swedish Upper Secondary Education

How do upper secondary schools work with image to compete online? Through meso-discourse analysis we have analyzed the descriptions of 147 schools offering university preparatory programs in Stockholm County, at one of the larger online information portals for upper secondary education (gymnasium.se...

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Bibliographic Details
Main Authors: Schunnesson, Jonathan, Westergren, Jakob
Format: Others
Language:English
Published: Uppsala universitet, Företagsekonomiska institutionen 2019
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-385390