Translating Sustainability on a Microlevel : illustrated by the case of Nordic Choice Hotels
Sustainability has been identified as a fluffy idea containing conflicting logics that may make it problematic for individual employees to work with in practice. The aim of this thesis was to contribute to the literature of translating ideas by looking at the microlevel perspective of how the idea o...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Företagsekonomiska institutionen
2018
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-354807 |