Internet, music and communication : How the Internet is affecting communicational efforts of smaller independent record labels

The purpose of this thesis is, through a case study, to analyse how the Internet is affecting smaller independent record labels' communicational efforts, and if these companies are dealing differently with this technological change. In order to accomplish this, a number of interviews have been...

Full description

Bibliographic Details
Main Authors: Hurst, Magnus, Marklund, Niklas
Format: Others
Language:English
Published: Uppsala universitet, Företagsekonomiska institutionen 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-127118