Grossistens roll på handarbetsmarknaden : En studie om Järbo Garns kommunikation med sina kunder och återförsäljare
Järbo Garn is a wholesaler in the textile industry. The companys position on the market is under changing circumstances. Therefore Järbo Garn needs to find new ways of developing their marketing. The thesis explores ways for Järbo Garn to do this, by examining different possibilities for the comp...
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Format: | Others |
Language: | Swedish |
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Umeå universitet, Institutionen för kultur- och medievetenskaper
2014
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-87468 |