Creating trust with the help of a cross media perspective : - A study to understand how cross media can enhance online vendors trust towards their customers.
The trust for online vendors is something that is really important for e-commerce to function. For a long time the user interface has long been thought of as the main solution for solving the problem with unprofitable online stores. Even though a better usability for a online store will improve it a...
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| Format: | Others |
| Language: | English |
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Umeå universitet, Institutionen för informatik
2012
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-59632 |