Du är vad du köper : En kritisk diskursanalys av IKEAs serie Vad gafflar ni om?

Our modern society is based on a culture of consumption, where individuals are in an on- going search for self-realization through consumption. But in a society with buzz a of commercials and information, a society where media users are getting more critical towards commercialized messages it’s hard...

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Bibliographic Details
Main Authors: Doverby, Elin, Olsson, Malin
Format: Others
Language:Swedish
Published: Umeå universitet, Institutionen för kultur- och medievetenskaper 2016
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-119459