Som man ropar får man svar : En jämförande fallstudie om hur två organisationer med hjälp av kommunikativa strategier arbetar med sina arbetsgivarvarumärken
Title: "You get what you ask for” - A comparative study of two organizations and how they, with the help of communicative strategies, work with their employer brands. The purpose of this study was to compare how two organizations use communication strategies as a part of their employer brand st...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Umeå universitet, Institutionen för kultur- och medievetenskaper
2016
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-119360 |