Swedish fashion retailers international market selection process
The Swedish fashion industry can be described as small, but yet very high competitive. Large fashion chains are taking over the market at the expense of mom & pop stores, which are constantly decreasing in numbers. Lately, many international players has entered the Swedish market and increas...
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| Format: | Others |
| Language: | English |
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Stockholms universitet, Företagsekonomiska institutionen
2006
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-6567 |