Sveriges turismmarknadsföring : En fallstudie om bilden av Sverige internationellt

It today's global world we live in the media have started to examine businesses more and more. In addition consumers are expecting more from products, because they are well informed. This means that companies need to market themselves effectively, to convince and get across their message to the...

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Bibliographic Details
Main Author: Murad, Hevi
Format: Others
Language:Swedish
Published: Södertörns högskola, Institutionen för ekonomi och företagande 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-5692