Sveriges turismmarknadsföring : En fallstudie om bilden av Sverige internationellt
It today's global world we live in the media have started to examine businesses more and more. In addition consumers are expecting more from products, because they are well informed. This means that companies need to market themselves effectively, to convince and get across their message to the...
Main Author: | |
---|---|
Format: | Others |
Language: | Swedish |
Published: |
Södertörns högskola, Institutionen för ekonomi och företagande
2010
|
Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-5692 |