#Sponsrat inlägg : En kvantitativ studie om konsumenters påverkan av influencer marketing på Instagram
Social media has, with the digital world development, grown hugely and is now a well integrated part of our daily life. A strategy that has grown widely and strong in conjunction with this, is the marketing phenomenon influencer marketing. Where the businesses use social media, like Instagram, to ma...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
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Södertörns högskola, Företagsekonomi
2019
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-38620 |