Tjänstesamverkans betydelse för resultatet av en fungerande PR-tjänst
The purpose of this study is to create an understanding of how the interaction between PR consultants and PR service providers can affect the performance of a PR service, as well as showing how PR consultants and buyers can act to initiate and further develop an efficient collaboration. The study us...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Södertörns högskola, Företagsekonomi
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-33136 |