“Man ger ju inte pengar till någon för att vara snäll.” : En kvalitativ studie om företag ser effekter av sin sponsring till idrottsorganisationer
Sport has a unique ability to convey different values. With a set of values that convey joy and fellowship, democracy and participation, the right to be with, and fair play, it is no wonder that the sport now has a major impact on society. Sports organizations has become an attractive platform for c...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Södertörns högskola, Institutionen för samhällsvetenskaper
2016
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30500 |