Livsmedelstrender : En kvalitativ undersökning om funktionella och ekologiska livsmedel

The purpose of this study is to observe the differences between how companies work with functional and organic food, in terms of marketing as well as target groups and their uncertainties concerning the products. We also intend to investigate whether the products create added value for the consumer....

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Bibliographic Details
Main Authors: Olsson, Madeleine, Arvidsson Gomez, Veronica
Format: Others
Language:Swedish
Published: Södertörns högskola, Institutionen för samhällsvetenskaper 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-29665