Mötesanläggningarnas framgångsfaktorer : En fallstudie av Stockholmsmässan och Stockholm Waterfront Congress Centre

The aim of this essay is to examine how important marketing and networking is for the meeting industry in Stockholm. The meeting industry is one of the most profitable areas of the tourism industry today and a major contributor to economic growth in Sweden. The meeting industry has grown rapidly in...

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Bibliographic Details
Main Authors: Wallenzén, Karolina, Semper Egelstad, Jennifer
Format: Others
Language:Swedish
Published: Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik 2013
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-19877