"Det händer inte oss" : Värdet av kriskommunikation och mediehantering
Purpose: The study aims to analyze how companies can learn from past communications in critical situations and during corporate crisis, and see how they use this knowledge in the management of subsequent critical situations and corporate crisis. Furthermore, the media is analyzed to see how the news...
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Format: | Others |
Language: | Swedish |
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Södertörns högskola, Institutionen för samhällsvetenskaper
2013
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-19341 |