The Art of Personalization -An explorative study of Swedish party leaders and their strategical communication
This study explores the phenomenon of personalization within the political sphere. More specifically, it aims at exploring the strategical personalization of Swedish party leaders during the national election campaign of 2018. A further aim is to generate theoretical contributions to the area of per...
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| Format: | Others |
| Language: | English |
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Örebro universitet, Institutionen för humaniora, utbildnings- och samhällsvetenskap
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-75119 |