Strategic market opportunity discovery : A study on how maritime companies in the Møre cluster discover new strategic market opportunities, and how they decide which opportunities to pursue.
For companies in today’s technological and advanced environment, it is of great importance to discover new market opportunities and to decide which opportunities to pursue, in order to stay competitive. Due to the importance and success of the local maritime clusters in Norway, as well as t...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
| Published: |
Norges teknisk-naturvitenskapelige universitet, Institutt for industriell økonomi og teknologiledelse
2014
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:no:ntnu:diva-26466 |